The Point of Impact: Where Corporate Philanthropy and Social Impact Collide
23 page ebook / whitepaper for Blackbaud + Microedge
Social Media Campaign: Daya Houston "Survival is…"
Daya Houston, in observance of Domestic Violence Awareness month (October), wanted to share messages of survival with the public through its social media channels. It was also an opportunity to augment its existing Facebook and Twitter efforts through the addition of social networks not currently in use by the organization.
We developed the series of images entitled "Survival is..." these 31 unique images (one for each day of the month) served to both educate the public about domestic violence as well as make them aware of the availability of Daya's services through powerful visual images. Additionally, with some minor adjustments, this content is reusable in a multitude of ways.
October 1-5. 2016 are below.